Advertising Policy

1. Material Submission

Please submit all ads and ad inquiries to [email protected]

2. General Policies

2.1 Lead Time & Deployment

• Choose Help requires 5 business days prior to launching an ad campaign in order to review, test & deploy the campaign.
• Choose Help requires 3 business days prior to changing existing ad campaigns.
• Banner ads are served by Google’s DFP ad manager.

2.2 Ad Appearance & Content

• Ads can't contain any vulgar language, derogatory statements or offensive material.
• No overwhelming presence of phone number.
• Ads must be easily identified as non Choose Help content.
• Audio must be initiated by users with a distinct on/off button.
• Ads that expand must be initiated by users.

2.3 Banner Ad Pixel Sizes

2.3.1 Desktop Ads

• Medium Rectangle (300x250)
• Half Page (300x600)
• Full Banner (486x60)
• Leaderboard (728x90)
• Super Leaderboard (970x90)

2.3.2 Mobile Ads

• Medium Rectangle (300x250)
• Mobile Leaderboard (320x50)

2.4 Navigation

• All ad clicks must open in a new browser (tab or window).
• All ad clicks can only open one new browser (tab or window).

2.5 Ads Not Accepted

• Drug & alcohol promotional companies or products
• Pharmaceutical companies
• Non licensed medical professionals
• Non licensed treatment facilities
• Please note our site hosts Google sponsored ads and links. We do not control Google's ad content.

2.6 Various Advertising Opportunities

• Banner Ads
• Native Ad-Boxes
• Newsletter
• Rehab Programs (Premier Sponsors only)
• Phone Number (Premier Sponsors only)

2.7 Advertising & Sponsorship Indicators

• All banner ads are framed and labelled “Advertisement".
• All native ad-boxes are framed and labelled “From our sponsors:".
• Are two premier sponsors are clearly showcased at the top of our Rehab Programs as well as in our About Us section.

2.8 Editorial Integrity

• All content is written objectively & unbiasedly.
• We do not accept paid content / advertorials.
• For more information about who and how to write for Choose Help please visit our support portal.

3. Ad Specifications

3.1 Approved Ad Formats

• Choose Help image hosted ads
• Choose Help flash hosted ads
• 3rd party ads (Google Display Network are pre-approved, all others require review)
• HTML ads
• Video ads (3rd party served)
• Audio ads
• Expandable ads

3.2 Non-Approved Ad Formats

• Pop-up ads
• Pop-under ads
• Floating ads
• Ads initiating phone calls

4. Additional Specifications

• Choose Help reserves the right to refuse ads they deem inappropriate.
• Choose Help reserves the right to terminate any campaign at our discretion.
• Ads formats & specifications not listed above require Choose Help's review & approval.
• All ads must comply with our Terms of Services & our Privacy Policy.